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	<title>Most Toys Wins</title>
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		<title>Most Toys Wins</title>
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		<title>The Fun House Mirror of Women&#8217;s Magazines</title>
		<link>http://mosttoyswins.wordpress.com/2007/07/16/28/</link>
		<comments>http://mosttoyswins.wordpress.com/2007/07/16/28/#comments</comments>
		<pubDate>Mon, 16 Jul 2007 21:24:55 +0000</pubDate>
		<dc:creator>razor</dc:creator>
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		<guid isPermaLink="false">http://mosttoyswins.wordpress.com/2007/07/16/28/</guid>
		<description><![CDATA[Thanks to jezebel.com for posting proof of why women’s magazines are dangerous. Take a look at the Photoshop of Horrors on the retouching of a picture of Faith Hill. &#160;<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mosttoyswins.wordpress.com&amp;blog=255905&amp;post=28&amp;subd=mosttoyswins&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p style="margin:0;" class="MsoNormal"><font face="Times New Roman"><img src="http://mosttoyswins.files.wordpress.com/2007/07/redbook_photoshop_contest.thumbnail.jpg" alt="redbook_photoshop_contest.jpg" /></font></p>
<p style="margin:0;" class="MsoNormal"><font face="Times New Roman">Thanks to jezebel.com for posting proof of why women’s magazines are dangerous. </font><font face="Times New Roman">Take a look at the <a target="_blank" href="http://jezebel.com/gossip/photoshop-of-horrors/heres-our-winner-redbook-shatters-our-faith-in-well-not-publishing-but-maybe-god-278919.php">Photoshop of Horrors</a> on the retouching of a picture of Faith Hill.</font></p>
<p style="margin:0;" class="MsoNormal">&nbsp;</p>
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		<title>ChapStick is choking my lips</title>
		<link>http://mosttoyswins.wordpress.com/2006/12/07/chapstick-is-choking-my-lips/</link>
		<comments>http://mosttoyswins.wordpress.com/2006/12/07/chapstick-is-choking-my-lips/#comments</comments>
		<pubDate>Thu, 07 Dec 2006 22:52:50 +0000</pubDate>
		<dc:creator>razor</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://mosttoyswins.wordpress.com/2006/12/07/chapstick-is-choking-my-lips/</guid>
		<description><![CDATA[Lips. They need protection in the winter. I slather on ChapStick application after ChapStick application. After a few days of this gooey attack, my lips are not only still painful, flaky and cracking but the lip balm seems to have melded with the lip tissue to generate a sort of unattractive wet dander. I reapply [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mosttoyswins.wordpress.com&amp;blog=255905&amp;post=23&amp;subd=mosttoyswins&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img width="294" src="http://www.harrietslong.org.uk/Cinamon%20Lips.jpg" height="252" /></p>
<p>Lips.</p>
<p>They need protection in the winter. I slather on <strong>ChapStick</strong> application after <strong>ChapStick</strong> application. After a few days of this gooey attack, my lips are not only still painful, flaky and cracking but the lip balm seems to have melded with the lip tissue to generate a sort of unattractive wet dander. I reapply my balm. Things can&#8217;t get much worse after a piece of lip tissue from my upper lip latches onto a piece of tissue on my bottom lip in mid-conversation.<img align="right" width="150" src="http://www.cofc.edu/~deavorj/102/images/organic/chapstick.gif" height="124" /></p>
<p>I always thought winter was just nasty to lips. But my blame might have been misdirected. What exactly was I putting on my lips?</p>
<p><strong>Blistex. ChapStick.</strong></p>
<p>A friend recently pointed out that these brands all contain petrolatum. As it turns out lip balms like <strong>ChapStick </strong>use this petroleum-based ingredient, derived from the same crude oil that is used to make gasoline and grease. Petrolatum forms a coating that suffocates the lip tissue and since tissue needs to breathe to thrive, the layers of lip skin were actually rotting right there on my face. In front of everyone.</p>
<p>On the same friend&#8217;s recommendation, I switched to Burt&#8217;s Bees Lip Balm, a product that promised all-natural oils. It&#8217;s been several days of slathering and the lip dander has not reappeared. For me, the results speak for themselves. I searched for an informed opinion on the matter from a medical professional but came up with nada. OK, so it&#8217;s possible that chapped lips aren&#8217;t quite newsworthy. But shouldn&#8217;t the fact that a product we buy to fix a problem is blatantly making it worse ruffle more than a few feathers?</p>
<p>**I did find a <a href="http://www.ncbi.nlm.nih.gov/entrez/query.fcgi?cmd=Retrieve&amp;db=PubMed&amp;list_uids=2941247&amp;dopt=Abstract">Pub Med abstract</a> citing that acne is caused by ChapStick making contact with the skin surrounding the lips. I&#8217;m anxious to find out what its doing to our lips.</p>
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			<media:title type="html">razor</media:title>
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		<title>Costco: It&#8217;s more than bulk dog food</title>
		<link>http://mosttoyswins.wordpress.com/2006/08/05/costco-its-more-than-bulk-dog-food/</link>
		<comments>http://mosttoyswins.wordpress.com/2006/08/05/costco-its-more-than-bulk-dog-food/#comments</comments>
		<pubDate>Sat, 05 Aug 2006 02:54:48 +0000</pubDate>
		<dc:creator>razor</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">https://mosttoyswins.wordpress.com/2006/08/05/costco-its-more-than-bulk-dog-food/</guid>
		<description><![CDATA[Costco behaves as Wal-Mart should and by that I mean the business ethics of the CEO &#8211; Jim Sinegal. 20/20 profiled Sinegal revealing that hourly wages for Costco employees is $17. Even more extraordinary is that the CEO Sinegal makes only $350,000, a mere drop in the bucket for those CEO&#8217;s who salaries enter in [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mosttoyswins.wordpress.com&amp;blog=255905&amp;post=20&amp;subd=mosttoyswins&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><strong>Costco</strong> behaves as Wal-Mart should and by that I mean the business ethics of the<img src="http://www.thespoon.com/costco/images/costcocard.jpg" align="right" height="179" width="280" /> CEO &#8211; Jim Sinegal. <a href="http://abcnews.go.com/2020/Business/story?id=1362779">20/20 </a>profiled Sinegal revealing that hourly wages for <strong>Costco</strong> employees is $17. Even more extraordinary is that the CEO Sinegal makes only $350,000, a mere drop in the bucket for those CEO&#8217;s who salaries enter in the hundreds of millions. Read a New York Times article on Costco and Sinegal <a href="http://www.nytimes.com/2005/07/17/business/yourmoney/17costco.html?ex=1279252800&amp;en=8b31033c5b6a6d68&amp;ei=5088&amp;partner=rssnyt&amp;emc=rss">here.</a></p>
<p>There&#8217;s also been <a href="http://www.epi.org/content.cfm/ib223">a study</a> by the Economic Policy Institute on the actual link between wages and prices. Their conclusion: &#8220;Wal-Mart does a lot right. It has expanded productivity by being more efficient and leaner than many other companies. Many of the benefits shoppers accrue from Wal-Mart&#8217;s expansion could be preserved even if the retailer had to meet the expectations of its critics regarding fair worker compensation. Defenders of the company too often set up false dichotomies such as low prices vs. high wages when in reality, better compensation for workers won&#8217;t negate Wal-Mart&#8217;s competitive edge.&#8221;</p>
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		<title>Be a thorn in Wal-Mart&#8217;s gigantic side</title>
		<link>http://mosttoyswins.wordpress.com/2006/08/05/be-a-thorn-in-walmarts-gigantic-side/</link>
		<comments>http://mosttoyswins.wordpress.com/2006/08/05/be-a-thorn-in-walmarts-gigantic-side/#comments</comments>
		<pubDate>Sat, 05 Aug 2006 02:50:13 +0000</pubDate>
		<dc:creator>razor</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">https://mosttoyswins.wordpress.com/2006/08/05/be-a-thorn-in-walmarts-gigantic-side/</guid>
		<description><![CDATA[Check out this new organization dedicated to taking on Wal-Mart. Whether you want to stop a Wal-Mart from being built in your community, prevent an existing Wal-Mart from expanding, or hold a Wal-Mart accountable for its actions in your hometown, Battle-Mart is here for you. Here&#8217;s your battle plan!<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mosttoyswins.wordpress.com&amp;blog=255905&amp;post=17&amp;subd=mosttoyswins&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Check out this new organization dedicated to taking on <a href="http://walmartwatch.com/">Wal-Mart</a>.</p>
<p>Whether you want to stop a Wal-Mart from being built in your community, prevent an<img src="http://croftonfirst.com/images/Anti_WalMart.JPG" align="right" height="150" width="205" /> existing Wal-Mart from expanding, or hold a Wal-Mart accountable for its actions in your hometown, Battle-Mart is here for you.</p>
<p>Here&#8217;s your <a href="http://walmartwatch.com/battlemart/pages/battle_mart_battleplan">battle plan</a>!</p>
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		<title>Why the World doesn&#8217;t need (blood) Diamonds</title>
		<link>http://mosttoyswins.wordpress.com/2006/07/23/why-the-world-doesnt-need-diamonds/</link>
		<comments>http://mosttoyswins.wordpress.com/2006/07/23/why-the-world-doesnt-need-diamonds/#comments</comments>
		<pubDate>Sun, 23 Jul 2006 22:44:48 +0000</pubDate>
		<dc:creator>razor</dc:creator>
				<category><![CDATA[Consume]]></category>

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		<description><![CDATA[When I speak of Diamonds in this song I ain&#8217;t talkin bout the ones that be glown See, a part of me sayin&#8217; keep shinin&#8217;, How? when I know of the blood diamonds Though it&#8217;s thousands of miles away Sierra Leone connect to what we go through today Over here, its a drug trade, we [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mosttoyswins.wordpress.com&amp;blog=255905&amp;post=15&amp;subd=mosttoyswins&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.gabriellavicino.it/images/diamond2.jpg" align="left" height="244" width="200" />When I speak of Diamonds in this song<br />
I ain&#8217;t talkin bout the ones that be glown<br />
See, a part of me sayin&#8217; keep shinin&#8217;,<br />
How? when I know of the blood diamonds<br />
Though it&#8217;s thousands of miles away<br />
Sierra Leone connect to what we go through today<br />
Over here, its a drug trade, we die from drugs<br />
Over there, they die from what we buy from drugs<br />
The diamonds, the chains, the bracelets, the charmses<br />
I thought my Jesus Piece was so harmless<br />
&#8217;til I seen a picture of a shorty armless</p>
<p align="right">-Kayne West, &#8220;Diamonds&#8221;</p>
<p align="left">&nbsp;</p>
<p align="center"><b>The truth about diamonds</b>:</p>
<p align="left">1.) <b>Diamonds aren’t rare.</b><img src="http://www.amnesty.org/images/resources/globalization/diamonds.jpg" align="right" height="56" width="79" /><br />
<b> De Beers</b> controls the market so that they are perceived as rare. The Department of Justice have charged <b>De Beers</b> with violating U.S. antitrust laws and as a result they now have a reduced presence in the United States. <a href="http://www.theatlantic.com/doc/198202/diamond">The Atlantic reveals De Beers&#8217; past</a>.<br />
2.)    <b>Why are Diamonds the symbols of love?</b><br />
Because <b>De Beers </b>marketed them as such in their “A Diamond is Forever”<img src="http://img.adme.ru/2004/10/10/1212/DeBeers-Diamonds_Forever-Rise_Resize.jpg" align="right" height="113" width="152" />  campaign. Now that women are not solely striving towards marriage, <b>De Beers</b> (as the Diamond Trading Company)<b> </b>has started a <a href="http://www.sacbee.com/content/business/story/7887166p-8825882c.html">“Diamond Right Hand Ring”</a> campaign, in hopes of trying to convince career-minded single women they deserve to celebrate their independence and power with a piece of jewelry. See how tradtions start? In marketing departments!<br />
3.)    <b>Diamonds fuel horrific wars in Africa.</b><br />
<a href="http://www.stanford.edu/class/e297c/Conflict%20in%20Sierra%20Leone.htm">A Stanford University piece </a>cites that Sierra Leone has suffered terribly as a result of its civil war and fight over diamond control. Rebels committed heinous crimes against humanity in the form of murder, rape, and mutilation. The war over diamonds between 1991 and<img src="http://www.amnestyusa.org/amnestynow/i/blood_diamonds.jpg" align="right" height="198" width="294" /> 1999 claimed over 75,000 lives, caused 500,000 Sierra Leoneans to become refugees, and displaced half of the countries 4.5 million people. The Sierra Leone economy was being cheated out of millions in their natural resource of diamonds. <a href="http://www.stanford.edu/class/e297c/Conflict%20in%20Sierra%20Leone.htm"></a></p>
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		<title>iSweatshops (nee iPod Working Conditions)</title>
		<link>http://mosttoyswins.wordpress.com/2006/07/05/ipod-working-conditions/</link>
		<comments>http://mosttoyswins.wordpress.com/2006/07/05/ipod-working-conditions/#comments</comments>
		<pubDate>Wed, 05 Jul 2006 13:32:29 +0000</pubDate>
		<dc:creator>razor</dc:creator>
				<category><![CDATA[Consume]]></category>

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		<description><![CDATA[Macworld just released the truth behind how and where iPods are produced. in brief: China, dormitories, buckets, no visitors, 15-hour days, barbed wire, guards Read the article here. Foxconn factory senior vice president James Lee, responds: &#8220;It&#8217;s hard to understand for many westerners but it&#8217;s true that many of our workers are willing to work [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mosttoyswins.wordpress.com&amp;blog=255905&amp;post=14&amp;subd=mosttoyswins&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p align="left"><a href="http://www.macnewsworld.com/story/6C07rmGkmpn1Oe/The-iPods-Incredible-Journey.xhtml"><i>Macworld</i></a> just released the truth behind how and where <b>iPods</b> are produced.</p>
<p><img src="http://www.command-tab.com/images/ipod_super/1.jpg" height="332" width="444" /></p>
<p>in brief: China, dormitories, buckets, no visitors, 15-hour days, barbed wire, guards</p>
<p>Read the article <a href="http://www.macnewsworld.com/story/6C07rmGkmpn1Oe/The-iPods-Incredible-Journey.xhtml">here</a>.</p>
<p><b>Foxconn factory</b> senior vice president James Lee,   responds: &#8220;It&#8217;s hard to understand for many westerners but it&#8217;s true that many of our workers are willing to work overtime to make more money. We don&#8217;t force them to work overtime and won&#8217;t allow them to work overtime for more than 20 hours a week.&#8221;<b> Apple </b>is currently investigating the sweatshop allegations.</p>
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		<title>100% Natural? 7-Up to no Good!</title>
		<link>http://mosttoyswins.wordpress.com/2006/06/07/if-you-build-it-they-will-come/</link>
		<comments>http://mosttoyswins.wordpress.com/2006/06/07/if-you-build-it-they-will-come/#comments</comments>
		<pubDate>Wed, 07 Jun 2006 15:05:30 +0000</pubDate>
		<dc:creator>razor</dc:creator>
				<category><![CDATA[Consume]]></category>

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		<description><![CDATA[Remember the time when it was fashionable to be a clear liquid in the mid 90s? There was clear pepsi, clear gas. Now, the trend seems to be organic or all natural. Even Wal-mart has gone organic. 7-Up now claims to offer a &#8220;100% Natural&#8221; version of their soda pop. Yet The Center for Science [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mosttoyswins.wordpress.com&amp;blog=255905&amp;post=10&amp;subd=mosttoyswins&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.nytimes.com/2006/06/04/magazine/04wwln_lede.html?ex=1307073600&amp;en=039c8635cc1a390b&amp;ei=5090&amp;partner=rssuserland&amp;emc=rss"><img src="http://kitchen.apartmenttherapy.com/images/uploads/2006_05_12-organic-walmart.jpg" align="left" height="159" width="209" /></a></p>
<p><a href="http://www.nytimes.com/2006/06/04/magazine/04wwln_lede.html?ex=1307073600&amp;en=039c8635cc1a390b&amp;ei=5090&amp;partner=rssuserland&amp;emc=rss"> </a></p>
<p>Remember the time when it was fashionable to be a clear liquid in the mid 90s? There was clear pepsi, clear gas. Now, the trend seems to be organic or all natural. Even <b>Wal-mart</b> has gone <a href="http://www.nytimes.com/2006/06/04/magazine/04wwln_lede.html?ex=1307073600&amp;en=039c8635cc1a390b&amp;ei=5090&amp;partner=rssuserland&amp;emc=rss">organic.</a> <b>7-Up</b> now claims to offer a <b>&#8220;100% Natural&#8221;</b> version of their soda pop. <a href="http://www.cspinet.org/new/200605111.html">Yet The Center for Science in the Public Interest</a> reports: Although <b>7-Up</b> removed several artificial ingredients from the drink, at least one remains:  high fructose corn syrup. High fructose corn syrup isn&#8217;t something you could cook up from a bushel of corn in your kitchen, unless you happen to be equipped with centrifuges, hydroclones, ion-exchange columns, and buckets of enzymes.<img src="http://www.pepsi.fi/resources/press/7up/7uP-logo.jpg" align="right" height="215" width="289" /></p>
<p>In response, the CSPI and Sugar Assoication are petitioning the FDA to regulate the definition of what can be labeled &#8216;<b>natural</b>.&#8217; Until then, read the fine print and keep your <a href="http://www.ajcn.org/cgi/content/abstract/79/4/537">high-fructose corn syrup</a> radar in high gear.</p>
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		<title>The Exxon Underneath</title>
		<link>http://mosttoyswins.wordpress.com/2006/06/05/114951916840214794/</link>
		<comments>http://mosttoyswins.wordpress.com/2006/06/05/114951916840214794/#comments</comments>
		<pubDate>Mon, 05 Jun 2006 07:51:00 +0000</pubDate>
		<dc:creator>razor</dc:creator>
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		<description><![CDATA[ Smart investing can be the only thing profitable in a stagnant job market. However, the most conservative funds often involve big companies with historically steady profits which is how I got roped in unknowingly with Exxon Gas. But it doesn&#8217;t have to be that way. A quick survey of your Mutual Fund site &#8220;Holdings&#8221; link [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mosttoyswins.wordpress.com&amp;blog=255905&amp;post=6&amp;subd=mosttoyswins&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img src="http://images.businessweek.com/ss/06/04/red_blue/image/exxon.jpg" align="left" height="186" width="290" /> Smart investing can be the only thing profitable in a stagnant job<img src="http://www.commondreams.org/headlines05/images/1027-06.jpg" align="right" height="70" width="98" /> market. However, the most conservative funds often involve big companies with historically steady profits which is how I got roped in unknowingly with <b><a href="http://en.wikipedia.org/wiki/Exxon">Exxon Gas</a></b>. But it doesn&#8217;t have to be that way.</p>
<p>A quick survey of your Mutual Fund site &#8220;Holdings&#8221; link is the first step towards socially responsible investing. Without any major research, I knew I was uncomfortable with investing in <b>Exxon</b>, <b>Altria</b> (Philip-Morris) and <b>Monsanto</b> even if my paltry investment couldn&#8217;t even take the CEOs to lunch.</p>
<p><a href="http://www.socialfunds.com/funds/chart.cgi?sfChartId=desc">Socialfunds.com</a> contains a list of socially responsible funds but read the descriptions carefully. Quite a few of these are associated with religious organizaitons.</p>
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		<title>Forever 21: Separation of Church and Tube Tops</title>
		<link>http://mosttoyswins.wordpress.com/2006/06/04/separation-of-church-and-tube-tops/</link>
		<comments>http://mosttoyswins.wordpress.com/2006/06/04/separation-of-church-and-tube-tops/#comments</comments>
		<pubDate>Sun, 04 Jun 2006 12:24:00 +0000</pubDate>
		<dc:creator>razor</dc:creator>
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		<description><![CDATA[Few things are more startling than going out to buy some club clothes only to realize that the bag you&#8217;ve carried them home in has a bible verse covertly written on it. Yes, teen retail store FOREVER 21&#8216;s yellow bags have John 3:16 inscribed on their bottoms. The company must think that a person buying [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mosttoyswins.wordpress.com&amp;blog=255905&amp;post=4&amp;subd=mosttoyswins&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://musicalpeace.org/Rattlebox/gallery/albums/Mall/forever_21_052603.jpg"><img src="http://musicalpeace.org/Rattlebox/gallery/albums/Mall/forever_21_052603.jpg" align="right" border="0" height="186" width="229" /></a>Few things are more startling than going out to buy some club clothes only to realize that the bag you&#8217;ve carried them home in has a bible verse covertly written on it.  Yes, teen retail store <b>FOREVER 21</b>&#8216;s yellow bags <a href="http://www.boingboing.net/images/IMG_0807-1.jpg">have John 3:16 inscribed on their bottoms.</a></p>
<p>The company must think that a person buying a halter top is long over due for being reminded that god so loved the world that he gave his only son, as John 3:16 describes.</p>
<p><a href="http://www.usatoday.com/life/2005-10-19-starbucks-quote_x.htm">USA Today called Forever 21&#8242;s founder, Don Chang &#8220;deeply religious.</a>&#8221; Perhaps he&#8217;s not so confident that the patrons of his hip yet affordable clothing line would be so accepting of his evangelicalism or else he would have used a larger font.</p>
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			<media:title type="html">razor</media:title>
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		<title>The Way We Shop</title>
		<link>http://mosttoyswins.wordpress.com/2006/06/04/shopping-culture/</link>
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		<pubDate>Sun, 04 Jun 2006 12:09:00 +0000</pubDate>
		<dc:creator>razor</dc:creator>
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		<description><![CDATA[In America we have Lucky Magazine and Shop, Etc. that vie for the niche of What&#8217;s Hot, How Much and Where to Buy. The irony, of course, is that you can&#8217;t click, step, or view any inch of contemporary life without being assaulted by ads that convey much the same information that is in these [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mosttoyswins.wordpress.com&amp;blog=255905&amp;post=3&amp;subd=mosttoyswins&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="https://subscribe.condenet.com/images_covers/cover_lucky_190.jpg"><img border="0" align="left" width="152" src="https://subscribe.condenet.com/images_covers/cover_lucky_190.jpg" height="208" /></a>In America we have <em>Lucky Magazine</em> and <em>Shop, Etc</em>. that vie for the niche of What&#8217;s Hot, How Much and Where to Buy. The irony, of course, is that you can&#8217;t click, step, or view any inch of contemporary life without being assaulted by ads that convey much the same information that is in these catalogs, er, I mean, magazines.</p>
<p>For 17 years, Britain has published <em>The Ethical Consumer</em>, a shopping magazine of a different breed. Unlike its American counterparts, <em>Ethical Consumer</em> will never be mistaken for a retail<a href="http://www.ethicalconsumer.org/images/magazine/covers/ec98smallest.jpg"><img border="0" align="right" src="http://www.ethicalconsumer.org/images/magazine/covers/ec98smallest.jpg" /></a> catalog. It&#8217;s more along the lines of our <em>Consumer Reports</em>, heavy with serious research and consumer activism. Yet instead of <em>Consumer Report</em>&#8216;s emphasis on getting the most bang for your buck, <em>Ethical Consumer</em> focuses on another kind of value &#8211; the bigger picture. There is a similiar mission to Britian&#8217;s <em>New Consumer</em> magazine.</p>
<p>This web site was a response to the existence and lack of the above magazines in America. It occurred on the same day I discovered that a meager mutual fund that I had inherited listed Exxon Gas as the company I was primarily investing in. A few months prior, I came back from shopping to discover that my shopping bag had a bible verse printed on it.</p>
<p>With two harmless acts, I had backed two movements I did not support: the Gas Industry and Evangelicalism. It&#8217;s time to demystify the process. The products we buy are only the visible tips of giant icebergs whose practices threaten to sink us. Somehow the desire to look underwater at what lies beneath has fallen out of practice. This site seeks to inspire the need for such exploration as well as show how simply it may be done.</p>
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